Tech Breakfast: Building Brand YOU - SOLD OUT!
THIS EVENT IS SOLD OUT. Not long ago, company brands helped to define how we marketed ourselves as processionals. But in recent years, we have started to see a shift in the traditional hierarchy. With unemployment at record high, enterprise loyalty in question and the recent saturation of social communication technology, professionals are now developing and using their personal social brands to gain leverage in an extremely competitive marketplace. In this discussion, you will learn what is really behind a brand and how you can begin to leverage the tools out there to create visibility for YOU as a professional and as a unique individual.
Learn what's behind the definition of a traditional brand, and how that can be applied to developing your personal brand presence. Discover methods and tools used to create visibility for Brand YOU in your market place. See case study examples — the good, the bad and the ugly.
This event is presented by the Ohio Web Leaders (O.W.L.)
Event Sponsors: Minds On, Inc., Webbed Marketing, and PrintSource Group
Promotional sponsors: TechColumbus and Platform Lab
Speaker Details:
Nate Riggs - Principal and Lead Strategist at Social Business Strategies
Nate Riggs has a passion for thinking up ways business can strategically approach the social web to find and connect with opportunities through relationships. As principal and lead strategist at Social Business Strategies, Nate develops and helps implement new media communication programs that empower corporate teams to adopt technology that allows them to interact with partners, prospects, and clients and drive residual return on investment. Over the past ten years, Nate has worked in traditional advertising agencies, search marketing firms, technology companies and has served numerous middle market and enterprise clients.