Business Breakfast Series: For B2B...to Get Your Foot in the Door...Use a Wedge

Join TechColumbus for our continuing Business Breakfast Series: For B2B...to Get Your Foot in the Door...Use a Wedge.

The number one question B2B sales people ask: “How do I get my foot into the door of an organization where I don’t have a connection?" 

Our answer: "Use a wedge."

Join TechColumbus for our continuing Business Breakfast Series New Technologies and Business Practices to Build Your Brand.  Keith F. Luscher will discuss "WedgePower", an eight-step B2B strategy that, when properly deployed, WILL increase one's success rate at opening new doors to prospective customers. Keith will walk through each step individually, have handout resources available, and be able to answer questions as well.

Keith will give participants a blueprint they can follow -- an actual step-by-step approach to getting in front of new prospects in a B2B setting. This blueprint WORKS, because it actually FORCES participants to:
●    Identify the REAL decision makers!
●    Begin to more clearly identify their value proposition
●    Specifically identify their market
●    Leverage their knowledge and expertise into engaging content that enables them to build new        prospect relationships through value
●    Develop a strategy for following up with prospects on a regular basis

Target audience:  Business owners, executives, and sales professionals working in a B2B environment, who want to open new doors to new prospective customers and clients.

Note: Keith has spoken to virtually every networking group in town on this topic, and has multiple success stories to share. He also resents on a regular basis for job seekers in partnership with Jewish Family Services and The Columbus Metropolitan Library.

We will see you there!

Agenda:
7:30-7:45   Registration & Networking
7:45-9:00   Presentation
9:00-9:15   Q & A

Continental Breakfast Provided

Thanks to WCBE for sponsoring this event.