nChannel Announces Cloud-Based Management Platform to Fill Void for Multi-Channel Retailers

Web-based Subscription Solution to Provide a New Model for Retailers to Connect Financial, POS and eCommerce Systems -

COLUMBUS, OH October 18, 2011 – nChannel Inc., headquartered in Columbus, Ohio, announced today that it will release a web-based solution and platform to help companies solve the problem of managing multi-channel sales operations.

Launching in January 2012, nChannel will allow retailers to connect the systems that run their brick-and-mortar stores with the systems that run their web-store and e-marketplaces such as Amazon and eBay. In addition, nChannel will address the needs of emerging hybrid retailers - manufacturers and distributors that are also selling products through multiple eCommerce channels along with their traditional sales methods.

Today’s retailers manage operations within each of their store locations, and are also challenged to keep up with sales orders, customer requests, fulfillment and returns that occur online. Large, national retailers have the means to integrate store systems with their online channels offering online shoppers greater product variety, and seamless customer service. These capabilities are out of reach for most small-to-medium sized retailers.

“Using nChannel levels the playing field for growing retailers,” notes Steve Weber, president and CEO of nChannel. “Through nChannel, retailers will be able to easily and affordably manage multiple sales channels and their suppliers from a single web-based solution.”

The nChannel platform will include a library of “connectors” for a variety of leading eCommerce, POS and financial applications. Connectors will allow nChannel to synchronize data from a retailer’s existing financial, POS and eCommerce systems providing a web-based solution to integrate product, order, and customer data, in addition to powerful reporting capabilities.

nChannel will be sold direct to subscribers via the nChannel website and also through nChannel’s network of value- added resellers. Incorporating nChannel into their offerings will enable resellers to offer a full suite of integrated solutions and services to the retail market. nChannel will also offer a robust API for software developers, enabling them to embed connectivity via the nChannel platform to the library of applications supported by nChannel connectors.

For additional information about nChannel, please visit our website at www.nchannel.com.