Years ago, copywriting was a virtual unknown, usually placed far behind design and photography. But along came the Internet and everything changed. Now we have the "long sales letter" and snappy headlines to entice a consumer to buy. Social media platforms, such as Twitter, have challenged regular blogs to produce more content with less words and keywords and web content has become vital for SEO ranking. In this presentation, you will learn valuable principles for writing powerful copy that engages your audience and leverages the ever-decreasing attention span to benefit your business.
This event is presented by the Ohio Web Leaders O.W.L.
TechColumbus is proud to be the promotional partner for this outstanding Tech Breakfast.
Mary Rose Maguire,Microsolved Inc.
For more than 20 years, Mary Rose Maguire has helped people communicate their passion with sure-fire principles for powerful presentations. As a marketing communication specialist for MicroSolved, Inc., an information security services company, Mary Rose translates new developments into engaging materials including newsletters, press releases, and marketing slicks. Over the past eight years, Mary Rose spent four years as a relationship coach, helping single women leverage marketing principles in their search for love, and training organizations on how to improve their communication and presentation skills. Mary Rose's passion for communication is augmented by graphic design projects and social media.
Date: | Oct 27 2009 7:30am - 9:30am |
Location Name: | TechColumbus |
Address: | 1275 Kinnear Rd |
City: | Columbus |
State: | Ohio |
Zip: | 43212 |
Phone: | |
Event Sponsor: | |
Registration Fee: | $0.00 |
Deadline Date: | 10/26/2009 |
Links: | |
Contact Info: | Amy Marshall amarshall@webbedmarketing.com |