Social Media Series: Facebook

3-Part Social Media Seminar Series

 
Fundamentally social media is changing the way your customers buy their goods and services, how they react to customer service, and so much more. Using inspirational and practical examples, this workshop series will show you how it works and why it’s so important if you want your company to exist in five years.

Over the course, you will learn the following:

    the impact of social networking on business
    how to use these tools to transform relationships with customers
    which sites and technologies suit your business and your customers
    how others can do your marketing for you
    how to plan a scalable social media strategy

The knowledge and understanding you will gain in this series will help you to use social media to improve and strengthen your reputation and brand, your credibility and your customer relationships. Whether you have a message to spread, business to build, or you want to expand your personal network, this workshop will give you everything you need to make it happen starting with the basics of social media, utilizing the main 3 (Facebook, LinkedIn, and Twitter).

 
Part 2 - Facebook

Facebook is the largest social networking service and has over 800 million monthly active users. As a social media platform Facebook is changing the way we interact with the world around us- including how consumers view, interact, and rate companies and their products or services. Being able to engage in an active conversation with your customers via Facebook is one of the most valuable tools in your social media strategy. Specifically, we will cover:

    Facebook Company Profiles
    Creating Custom Tabs to extend your brand
    Facebook Advertising
    Creating a conversation
    Tips for engaging the unhappy consumer
    Facebook’s layout in 2011 and how they directly affect your business page

 
Register Now!